The Journey From Brand Creators to Skincare Manufacturing Guardians
Born from a relentless pursuit of strict quality. Discover the 25-year journey of Helement founder Ada Li ("Sister Tao") — and why her deep personal commitment to manufacturing integrity drives our global excellence today.
Pioneering Strict Manufacturing Standards
In 2001, Ada Li entered the cosmetics industry — coordinating outsourced OEM manufacturing on behalf of her sister's skincare brand. Working closely with contract factories, she developed deep, hands-on expertise in production workflows, formulation requirements, and quality control — laying the foundational knowledge that would eventually drive her to build a factory of her own.
Seizing Control of Our Manufacturing Destiny
In 2005, Ada Li co-founded Guangzhou Yuai Cosmetics Co., Ltd. (initially named Guangzhou Sephora Cosmetics), building a production team from scratch and assuming full operational control. What began as her sister's brand became the proving ground for a strict manufacturing philosophy — one that would define every batch produced for the next two decades.
Evolving to Engineer Performance Skincare
By 2012, the facility had grown from 3 to 6 production buildings, incubating its flagship brand to #4 and #6 rankings in China's CS retail channel. In 2020, Ada Li broke new technological ground by launching a dedicated lyophilized powder production line — mastering ultra-low temperature freeze-drying to pioneer a new category of performance skincare.
Building a Global Biotechnology Enterprise
On May 31, 2023, after 22 years of accumulated manufacturing mastery, Ada Li founded Gorgeous Light Trading (Guangzhou) Co., Ltd. — operating under the Helement Skincare brand as a dedicated cosmetic OEM/ODM enterprise. Within the first year, Helement deployed comprehensive ERP traceability systems and secured authoritative SGS dual compliance certifications, establishing a fully audited platform built to serve the global market.
A Personal Covenant from Ada Li
With over 20 years immersed in professional cosmetic manufacturing, I understand your exact requirements regarding formulation stability and batch consistency. I built Helement to meet those expectations. We commit to treating your brand reputation with the same fierce dedication, strict quality, and long-term loyalty we gave our very own.
Entrust Your Vision to Proven Guardians
Partner with a manufacturing team that protects your brand equity with long-term OEM support.
- Factory-direct manufacturing with transparent cooperation terms
- Packaging, formulation, and production support in one place
- Final payment after goods inspection before shipment
